" title="Kevin Siwoff [dot] com"> Kevin Siwoff [dot] com

Have you ever been overly excited when updating to the newest software available, only to realize moments after pressing the “update” button that you didn’t check on compatibility? Well, that’s what happened to me! I noticed that there’s this fancy new version of Wordpress available, so I updated my CMS and moments later I was ready to tear my hair out because the entire portfolio section on my website went down with “fatal errors”. Luckily, I’m pretty sure I found and corrected the error, which was some redundant syntax in a single line of PHP, but in case you notice the permalinks are acting funky, bear with me as I get them sorted out.

On the non tech-development front, I’ve been working on a few fun projects this springtime/summer season and should be updating the site shortly.

Process Internet, PHP, technology, wordpress 3.0

Purpose

Last year I wrote and produced a podcast series for the New Jersey Repertory Company. The goal of the project was multifaceted. The folks at NJ Rep wanted to develop online content that would work in conjunction with “traditional” marketing initiatives, driving traffic to NJ Rep’s main website and more importantly to their box office. I was excited by the opportunity to create an online identity for their company. I was using sound as my main tool for ushering in the new marketing initiative, but I wasn’t just looking at the project in terms of its marketing potential. This was a chance for creative content to augment – not replace, the theater experience.
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Process, Projects musical composition, New Jersey Repertory Company, online marketing, podcast