Hello from the road! Well, not exactly the road, but this is in fact my first remote blogging experience. I’m in Chicago for the next few days on business, but I wanted to write about last night’s Cinereach premiere of Anthony Morrison’s Bye. I did the final mix on this short documentary on Jayden, a two and a half year old boy diagnosed with autism, and the early intervention program he attends in NYC.
The movie premiered at the Landmark Sunshine Cinema in New York, and has already won a special fellowship award from the Cinereach organization. Seeing (or hearing, in my case) your work on the big screen is a bit daunting, but also incredibly thrilling. Typically, when I’m mixing or composing for a film, I work with a small quicktime video file. Most of the online videos I compose stay in a smaller picture size. But last night, Jayden was blown up two stories tall! I did at one point wonder whether this was the same documentary I was working on weeks earlier (of course, it was).
There are a lot of updates to announce! Over the past few months, my business has been evolving and splitting into two branches. It’s not that life is becoming disjointed, but instead my professional world has formed into two parallel entities.
The first entity – mixing and composing music for picture. Very soon I will announce the official launch of my new company, The Waffle House music library. The Waffle House is a boutique music library intended for clients in TV, online video, film, radio, etc.
Recently I’ve been mixing three films. One of the films, a short documentary about early autism intervention programs, will show in New York very soon. I’ll post an update to the blog as soon as I find out where the film will play across the country.
The second entity – web media. I am now a Partner Media Manager for Google in NYC. Usually, I keep the blog focused on my music/design side, but it might be an interesting turn of events to involve some Google-related blogging. As I get situated with my new job at Google, I’ll figure out how some Google blogging can play a role in kevinsiwoff.com.
Thanks to all my friends, family, and colleagues for the support during these amazing, changing times!
As promised, I have some new work to show off. I recently wrote music for a series of New Balance videos called New Balance 365. The ad campaign involves a flash website as well as an iPhone app, showcasing 1 video per day for a year (hence, 365). You can go to www.newbalance365.com and browse all of the videos, or you can watch just the ones I wrote by visiting the links below.
If you feel inclined to do so, please share the videos on Facebook, “like” the videos on the official newbalance365 site, retweet this post, comment, etc.
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