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	<title>Kevin SiwoffKevin Siwoff -</title>
	<atom:link href="http://www.kevinsiwoff.com/blog/category/projects/new-work/feed/" rel="self" type="application/rss+xml" />
	<link>http://www.kevinsiwoff.com/blog</link>
	<description>Official website of creative technologist, Kevin Siwoff</description>
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		<title>Cinereach &#8211; Bye Premiere at Landmark Sunshine Cinema, NYC</title>
		<link>http://www.kevinsiwoff.com/blog/2010/04/cinereach-bye-premiere-at-landmark-sunshine-cinema-nyc/</link>
		<comments>http://www.kevinsiwoff.com/blog/2010/04/cinereach-bye-premiere-at-landmark-sunshine-cinema-nyc/#comments</comments>
		<pubDate>Wed, 21 Apr 2010 00:27:31 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Events & Reviews]]></category>
		<category><![CDATA[New Work]]></category>
		<category><![CDATA[Bye]]></category>
		<category><![CDATA[Cinereach]]></category>
		<category><![CDATA[documentary]]></category>
		<category><![CDATA[Jayden]]></category>
		<category><![CDATA[sound mix]]></category>

		<guid isPermaLink="false">http://www.kevinsiwoff.com/blog/?p=260</guid>
		<description><![CDATA[Bye (Trailer) from Anthony Morrison on Vimeo. Hello from the road! Well, not exactly the road, but this is in fact my first remote blogging experience. I&#8217;m in Chicago for the next few days on business, but I wanted to write about last night&#8217;s Cinereach premiere of Anthony Morrison&#8217;s Bye. I did the final mix [...]]]></description>
			<content:encoded><![CDATA[<p><object width="640" height="360"><param name="allowfullscreen" value="true" /><param name="allowscriptaccess" value="always" /><param name="movie" value="http://vimeo.com/moogaloop.swf?clip_id=9631495&amp;server=vimeo.com&amp;show_title=1&amp;show_byline=1&amp;show_portrait=0&amp;color=00ADEF&amp;fullscreen=1" /><embed src="http://vimeo.com/moogaloop.swf?clip_id=9631495&amp;server=vimeo.com&amp;show_title=1&amp;show_byline=1&amp;show_portrait=0&amp;color=00ADEF&amp;fullscreen=1" type="application/x-shockwave-flash" allowfullscreen="true" allowscriptaccess="always" width="640" height="360"></embed></object>
<p><a href="http://vimeo.com/9631495">Bye (Trailer)</a> from <a href="http://vimeo.com/user3188650">Anthony Morrison</a> on <a href="http://vimeo.com">Vimeo</a>.</p>
<p>Hello from the road!  Well, not exactly the road, but this is in fact my first remote blogging experience.  I&#8217;m in Chicago for the next few days on business, but I wanted to write about last night&#8217;s Cinereach premiere of Anthony Morrison&#8217;s <em>Bye</em>.  I did the final mix on this short documentary on Jayden, a two and a half year old boy diagnosed with autism, and the early intervention program he attends in NYC.  </p>
<p>The movie premiered at the Landmark Sunshine Cinema in New York, and has already won a special fellowship award from the Cinereach organization.  Seeing (or hearing, in my case) your work on the big screen is a bit daunting, but also incredibly thrilling.  Typically, when I&#8217;m mixing or composing for a film, I work with a small quicktime video file.  Most of the online videos I compose stay in a smaller picture size.  But last night, Jayden was blown up two stories tall!  I did at one point wonder whether this was the same documentary I was working on weeks earlier (of course, it was).</p>
<p>For more information on Anthony Morrison&#8217;s <em>Bye</em>, go to the <a href="http://www.cinereach.org/the-reach-film-fellowship/fellows-recipients/our-principal-intent">Cinereach page</a> or <a href="http://www.meddlerfilms.com/">www.meddlerfilms.com</a> </p>
<p>I will most likely post an update on this movie as soon as it goes to festival, so stay tuned.       </p>



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		<title>Updates, updates</title>
		<link>http://www.kevinsiwoff.com/blog/2010/04/updates-updates/</link>
		<comments>http://www.kevinsiwoff.com/blog/2010/04/updates-updates/#comments</comments>
		<pubDate>Sat, 10 Apr 2010 18:14:50 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[New Work]]></category>
		<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://www.kevinsiwoff.com/blog/?p=252</guid>
		<description><![CDATA[There are a lot of updates to announce! Over the past few months, my business has been evolving and splitting into two branches. It&#8217;s not that life is becoming disjointed, but instead my professional world has formed into two parallel entities. The first entity &#8211; mixing and composing music for picture. Very soon I will [...]]]></description>
			<content:encoded><![CDATA[<p>There are a lot of updates to announce!  Over the past few months, my business has been evolving and splitting into two branches.  It&#8217;s not that life is becoming disjointed, but instead my professional world has formed into two parallel entities.  </p>
<p>The first entity &#8211; mixing and composing music for picture.  Very soon I will announce the official launch of my new company, The Waffle House music library.  The Waffle House is a boutique music library intended for clients in TV, online video, film, radio, etc.  </p>
<p>Recently I&#8217;ve been mixing three films.  One of the films, a short documentary about early autism intervention programs, will show in New York very soon.  I&#8217;ll post an update to the blog as soon as I find out where the film will play across the country.  </p>
<p>The second entity &#8211; web media.  I am now a Partner Media Manager for Google in NYC.  Usually, I keep the blog focused on my music/design side, but it might be an interesting turn of events to involve some Google-related blogging.  As I get situated with my new job at Google, I&#8217;ll figure out how some Google blogging can play a role in kevinsiwoff.com.</p>
<p>Thanks to all my friends, family, and colleagues for the support during these amazing, changing times!  </p>



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		<title>New Work:  New Balance 365</title>
		<link>http://www.kevinsiwoff.com/blog/2010/02/new-work-new-balance-365/</link>
		<comments>http://www.kevinsiwoff.com/blog/2010/02/new-work-new-balance-365/#comments</comments>
		<pubDate>Wed, 24 Feb 2010 22:16:03 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[New Work]]></category>
		<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Compose]]></category>
		<category><![CDATA[New Balance]]></category>
		<category><![CDATA[viral marketing]]></category>

		<guid isPermaLink="false">http://www.kevinsiwoff.com/blog/?p=241</guid>
		<description><![CDATA[As promised, I have some new work to show off. I recently wrote music for a series of New Balance videos called New Balance 365. The ad campaign involves a flash website as well as an iPhone app, showcasing 1 video per day for a year (hence, 365). You can go to www.newbalance365.com and browse [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.newbalance365.com/"><img id="NB365_blogposter" src="/media_blog/img/NB365_webimage.png" alt="New Balance 365 web campaign" /></a></p>
<p>As promised, I have some new work to show off.  I recently wrote music for a series of New Balance videos called New Balance 365.  The ad campaign involves a flash website as well as an iPhone app, showcasing 1 video per day for a year (hence, 365).  You can go to <a href="http://www.newbalance365.com">www.newbalance365.com</a> and browse all of the videos, or you can watch just the ones I wrote by visiting the links below.  </p>
<p><a href="http://www.newbalance365.com/#/archive/2010-01-28">http://www.newbalance365.com/#/archive/2010-01-28</a><br />
<a href="http://www.newbalance365.com/#/archive/2010-02-04">http://www.newbalance365.com/#/archive/2010-02-04</a><br />
<a href="http://www.newbalance365.com/#/archive/2010-02-08">http://www.newbalance365.com/#/archive/2010-02-08</a></p>
<p>If you feel inclined to do so, please share the videos on Facebook, &#8220;like&#8221; the videos on the official newbalance365 site, retweet this post, comment, etc. </p>



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